While all these initiatives are no doubt commendable, economic growth in the tourism sector is only possible from the cumulative effect of one successful enterprise after another. A successful enterprise will depend on increased tourist spend. Increase tourist spend depends on successful marketing. Where is the innovative marketing strategy? We need to recharge it.
The CPTM Smart Partnership movement, to which I was introduced since 1995, provided the foundation on which the CBET Shepherding Modelâ„¢ was built. The Global Smart Partnership International Dialogues are a cyclical source of inspiration for the continued development of the Model. The Global 2014 Smart Partnership International Dialogue is carded for South Africa.
“As I write this, I checked the round trip airfare from a US market to a city in our region. The base airfare is $200. The taxes and fees are $127 for a total of $327 per person. Does anyone believe that we would not see a travel explosion from that market if the advertised airfare for leisure travel were $199 per person? Let the healing begin.”
My interest is in the healing of an economy. The therapy is rooted in the management of business systems which is oriented towards the correction of the “info-energetic” system of an enterprise by means of informational influence which could be called informational correction of the 25 sub-cellular structures of the ManOBiz Matrixâ„¢ so that the whole enterprise starts functioning harmoniously once again, causing disease to regress until the latter’s complete disappearance. Enter sustainable economic growth!
Mark Sheffield’s article “Waiting to Exhale: Economics, Simplified” is very relevant to the growth of economies in small emerging nations, in particular, where indigenous market footprints are small. These economies must focus on “DNA of an Elephant” enterprises to grow their economies. In the Caribbean Community, the member states are fundamentally committed to democracy, the rule of law and a free-market economy as the basis of political stability, social and economic prosperity.
Three weeks ago a friend of mine from school days and I were reflecting on recent changes in our personal lives. He wrote: “If you remember many years ago you introduced me to The Power of Positive Thinking …It does work”. I agreed and told him that to this day, I follow and attempt to practise positive thinking philosophies.
What is the difference between loan investment and benevolent venture capital equity investment? The jargon is different. No loans, just equity. No hard collateral, just Shepherding. No interest, just dividends. No monthly payments, just an exit strategy in the form of a buy-back clause in the equity agreement to give a fair return to the institution and allow the enterprise to own 100% of its shares when the cash flows are strong enough. Venture capital addresses all the needs of the enterprise. What is needed is the belief by financial institutions that “Shepherding as collateral mitigates the risk of business failure”.
I have attempted to make a contribution by being a conduit through which the gospel of “Shepherding” is being spread. It has been a roller coaster ride with detractors who impede the path of progress for whatever reason. However as disappointing as it was I have realized that God intended it for good and we are now witnessing a growing number of supporters for the Model and the attractive Shepherding tool the ManOBiz Matrixâ„¢.
Albert Einstein once said: “Problems cannot be solved at the same level of awareness that created them.” I interpret this to mean that we have to be creative and innovative; we have to think outside of the box we have to be open to Divine ideas. The major “spiritual” inhibiting factor to sustainable development in the Caribbean is the paying of lip service to spiritual awareness.
May 1, 2013 A FINAL WORD ON MULTI LEVEL MARKETING (MLM) Over the past five weeks, I tried to present my best case to my readers to impress upon them that MLM is legitimate business. Too many persons without even knowing about the industry are ready to spread negative propaganda calling the companies involved pyramids, […]